Have you ever wished you could get paid to shop, dine out, or even get your car serviced? Welcome to the world of mystery shopping — a flexible and often fun way to earn extra income while helping companies improve their customer experience.
Whether you’re looking to make a little side money, explore new places, or simply love the thrill of a secret mission, mystery shopping might be the perfect gig for you.
What Is a Mystery Shopper?
A mystery shopper is someone hired by a company or market research firm to pose as a regular customer. Your job is to evaluate the customer experience — things like cleanliness, employee behavior, product availability, and service speed — and then report back on what you observed.
Businesses use this feedback to improve their service, train employees, and make better business decisions.
What Kinds of Assignments Are There?
Mystery shopping isn’t just about retail stores. Depending on the company and your location, you might get assignments for:
- Restaurants and cafes
- Gas stations and convenience stores
- Hotels and resorts
- Car dealerships and auto repair shops
- Banks and financial institutions
- Grocery stores
- Movie theaters or events
Some assignments require a small purchase (which is often reimbursed), while others may pay a flat fee without any purchase at all.
How to Get Started as a Mystery Shopper
1. Sign Up with Legitimate Companies
Start by researching reputable mystery shopping companies. Avoid scams — a real company will never ask you to pay upfront to join or cash suspicious checks. A few well-known names include:
- Market Force
- Sinclair Customer Metrics
- BestMark
- Secret Shopper
- IntelliShop
Look for companies certified by the Mystery Shopping Providers Association (MSPA).
2. Create a Shopper Profile
Once accepted, you’ll fill out a profile with your demographics, interests, and availability. This helps match you to appropriate assignments.
3. Apply for Assignments
Most platforms have a job board where you can select gigs. Each assignment will come with detailed instructions and a deadline.
4. Complete the Shop and Report Back
While on the assignment, you’ll secretly evaluate the experience and then submit your findings through an online form. Be sure to stick to the guidelines, as accuracy and attention to detail are crucial.
Pros and Cons of Mystery Shopping
Pros:
- Flexible schedule
- Explore new places
- Free meals or products
- Great side hustle potential
Cons:
- Pay is often low per assignment
- Reports can be time-consuming
- Not always consistent work
- Reimbursements may take time
Tips for Success
- Be discreet: Don’t blow your cover — avoid taking notes during the visit unless allowed.
- Stay objective: You’re not there to complain — just report the facts.
- Follow directions closely: Every assignment has specific instructions that must be followed exactly.
- Submit reports on time: Reliability increases your chances of getting more (and better-paying) gigs.
Final Thoughts
Mystery shopping isn’t a get-rich-quick scheme, but it can be a fun and rewarding way to earn money on the side, especially if you enjoy observing and giving feedback. With a bit of practice and attention to detail, you could turn your everyday errands into profitable experiences.
Ready to give it a try? Do your research, sign up with a few companies, and start shopping — undercover style.
Listed below are links to Secret Shopper Sites. Use them to start your research.
- secretshopper.com
- marketforce.com
- bestmark.com
- conferoinc.com
- proinsight.org
- thepennyhoarder.com
- ishopforipsos.com
- coylehospitality.com
- secretshopper.com
- second-to-none.com
- savethestudent.org
- ishopforipsos.com
- serviceevaluation.com
- tallo.com
- makingsenseofcents.com
- shoppersview.com
- pinnaclefinancialstrategies.com
- intelli-shop.com
- intouchinsight.com
- justanswer.com
- facebook.com
- gigspot.com
- eyespycc.com
- launchspace.net
- secretshopper.com
- tracx.com
- realitybasedgroup.com (PDF)
- mysterydining.net
- marketrealist.com
- theworkathomewife.com
- realitybasedgroup.com
- intouchshoppers.com
- servefirst.co.uk
- second-to-none.com
- isc-cx.com
- intelli-shop.com
- bestmark.com (Article)
- epmsonline.com
- okellyconsulting.com
- bareinternational.com
- jordanseasyentertaining.com
- ellismysteryshopperjobs.com
- diamondcu.org
- secretshopper.com (FAQ)
- cxgroup.com
- customerimpactinfo.com
- cxeinc.com
- moneyinc.com
- mystery-shoppers.co.uk
- marketforce.com
- prestomobilesurveys.com
- conferoinc.com (Informed Shopper)
- secretshopper.com (Texas)
- zippia.com
- mysteryshopperjobfinder.com
- smartypantsfinance.com
- mystery-shoppers.co.uk
- a-closer-look.com
- sidehustles.com
- thepennyhoarder.com (How-To Guide)